29. April 2002

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Your Site's Copy

By: John Skorczewski
Market-Tek Enterprises, Inc.

Hello,

This week I want to talk a little bit about site copy.

Copy…that may be a new term for you. If so here’s a short definition. Copy is the text that makes up your web page. All the words you write…that’s copy.

I could write volumes on writing copy. [...]

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22. April 2002

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A Very Short Course In Autoresponders

By: John Skorczewski
Market-Tek Enterprises, Inc.

Hello,

This weeks article is going to be a little short, as I’m out of town and writing this on the fly, I do apologize for that.

Today I want to talk about autoresponders.

Several weeks ago I told you that most people don’t buy a thing the first time they visit your [...]

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15. April 2002

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Tax time tax time rah, rah, rah!

By: John Skorczewski
Market-Tek Enterprises, Inc.

Hello,

Well it’s tax time again. Yeah….

Today I’m going to keep things short and sweat. You’ve probably got more important things on your mind today if you’re like me.

If you’ve already filed your taxes, well, I don’t like you very much right now.

I suppose it’s fitting to talk today about [...]

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8. April 2002

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Back-end Sales Explained

By: John Skorczewski
Market-Tek Enterprises, Inc.

Hello,

In this week’s article I want to discuss something a little different than web promotion.

I want to talk about “Back-end Sales”.

Most businesses I deal with are only concerned with one thing, and that’s promoting their web sites in order to get more sales.

Of course, promoting your web site should be [...]

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1. April 2002

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Link Popularity Explained

By: John Skorczewski
Market-Tek Enterprises, Inc.

Hello,

If you celebrate it, Happy Easter to you!

This weeks article is on Link Popularity and why it’s important for your web site.

Many of the major search engines will rank your site, in part, by the number of other sites that link to you. They call this your Link Popularity.

Those [...]

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25. March 2002

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The Art Of The Follow-up

By: John Skorczewski
Market-Tek Enterprises, Inc.

This weeks article is just about the most important marketing lesson I’ve ever learned.

It’s the follow-up.

Did you know that most people, when presented with any kind of an offer to buy something, won’t buy the first time they are offered something?

That’s right, make someone the greatest offer in the world, [...]

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11. March 2002

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Search Engine Tactics To Gain You Traffic

By: John Skorczewski
Market-Tek Enterprises, Inc.

This weeks article will teach you a simple tactic to get a higher ranking on Google.

Google is quickly becoming one of the most used search engines on the Internet. There’s much site traffic to be gained from them if you can grab a top ten ranking.

First off, you need [...]

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