Web Promotion Weekly
 

Site Map
Past Issues
Message Board
Featured Tools
Contact Us
Subscribe Free
Home


Past Issues:

A Free Resource...

Keyword Optimization Basics...

And The Winner Is...

What Can I Do For You?

Converting Site Visitors Into Customers

Holiday Marketing Strategy

ClickBank Sales Strategy

Search Engine Traffic For Your Site

Free Site Traffic eBook

More SEO Tips For Endless Site Traffic

SEO Tips For Endless Site Traffic

Are You Being Ripped Off?

A Foolproof Marketing System

Unique Selling Proposition

Selling With Testimonials

An Easy Sales Tip

Increase Site Traffic With Content

Targeted Web Site Traffic - Found Right Next Door!

Getting Free Press Exposure

Are You Losing Sales Because Of This?

Google Page Rank Update

Summer Sales Meltdown

Google's New Backdoor

Building An Internet Business Part 5

Building An Internet Business Part 4

Building An Internet Business Part 3

Building An Internet Business Part 2

Building An Internet Business Part 1

The Most Important Internet Marketing Tip

Choosing Keywords For Ultimate Traffic

How To Get Unlimited Site Traffic

How Google Ranks Sites

Your Marketing Funnel

Free Google PR eBook

Google Alerts!

More Follow-Up Secrets

Follow-Up Marketing For Massive Profits

Are You Losing 20% Of Your Possible Sales?

Marketing For Non-Profit Web Sites

Search Engine Ranking Tips

Converting Visitors To Customers

ClickBank Gold

The Secrets Of Link Exchange Explained...

Marketing For The New Year

Holiday Marketing Tips

'Tis the Season To Make Money!

Lasting Business Success Model

The Robert Collier Letter Book

Optimizing For Flash

Internet Marketing Book

The Marketing Slippery Slope

Starting Your Own eZine

Know Your Customer

Teleconference Marketing

Pop Up Marketing

How To Link The Right Way

How To Hold A Sale

The Three Ways To Build A Business

Is Your Web Site Design Hurting Sales?

Does Your Site Copy Sell?

Another Free Marketing eBook For You

Are You Looking At Everything Backwards?

My Deep Dark Secret Sales Technique

Important Changes to the Ezine

This Has Really Bothered Me

Using Bonuses To Make More Sales

Make Money While You Sleep With Viral Marketing

Email Marketing Quick List

Summer Sales Slowdown Solution

10 Steps To Internet Riches

A New FREE Marketing Resource For You

A Traffic Tip Using Ezine Ads

An Explosive Traffic and Sales Generating Trick

How To Build A Site That Sells

How To Start An Online Business

Google Secrets (Free eBook)

Do You Follow-Up?

How To Get More Sales Per Customer

More Tips To Instantly Increase Your Sales

Website Tips To Instantly Increase Your Sales

The Key To Online Fortune

The Two Main Ways To Make More Money Online

Search Engine Tactics To Gain You Traffic

The Art Of The Follow-Up

Link Popularity Explained

Back-end Sales Explained

Tax time tax time rah, rah, rah!

A Very Short Course In Autoresponders

Your Site's Copy

Your Site's Copy (Continued)

Increasing Sales With A Guarantee

The Art Of The Bump! (or) How To Make A Whole Lot More Money Per Sale!

A Successful Internet Business Model

A New Free Gift!

What's Your Daily Marketing Schedule

Do Your Sales Go Down During Summer

Testimonials Increase Sales

Selling Your Own Product

In Business It All Comes Down To This

A Short (free) Course In Semiotics

The Most Important Marketing Fundamental

10 Ways To Create A Killer Product!

10 Tips For Writing An Unforgettable Ad!

My Favorite Marketing Books

The Power Of Joint Ventures

How To Save Hundreds On Web Hosting Fees

It's All About How You Present The Offer

A Very Important Sales Tip

A Free Step By Step Guide To Web Riches

A Free Step By Step Guide To Web Riches (part 2)

A Free Step By Step Guide To Web Riches (part 3)

A Free Step By Step Guide To Web Riches (part 4)

A Free Step By Step Guide To Web Riches (part 5)

Business Breakdown


Useful Links

Web Site Promotion

Web Promotion 101 eBook

Learn SEO from the experts for free here

Google Secrets - Free eBook

Learn copywriting from the world renown expert - The Robert Collier Letterbook

Free Search Engine Submission Course

Cyber Wealth: 31 Proven Marketing Tactics Guaranteed To Increase Your Sales Immediately

Learn to make a living online

How I Sold My Web Site eBook

Marketing Resources and Services


Web Site Promotion Articles




   John Elder - Publisher Issue #183 - Monday October 31, 2006
In This Issue

  • Featured Article: More SEO Tips For Endless Site Traffic...

  • This week's free Gift For You

  • Recommended Resource

  • Useful free Traffic Tidbits

More SEO Tips For Endless Site Traffic...
By: John Elder


Hello,


Before I get started this week I just want to announce that starting next week look for totally new fre'e resources in the Recommended Resource section of this newsletter...I realize the ones I've had listed have been the same for about a half a year...that's my bad. I just haven't really had the time to keep that section updated, so I'm bringing in a couple of people to run that section....so check it out next week!


In Last Week's Issue I talked to you about Search Engine Optimization. This week I want to talk to continue and talk a little bit more in depth on the topic.


Almost every week I get new clients that say they're frustrated with their search engine traffic.


And it almost always happens the same way. They say "I have great optimization, but I'm just not getting the site traffic!"


When I ask them what they mean by "great optimization" they usually say....well, we're listed number one under the phrase "Series Z Connector Switch" which is our main product!


..."And we're listed number one under our company name!"


I then have to explain to them that it doesn't matter if you are listed number one for the phrase "Seriez Z Connector Switch" if nobody ever searches for that keyword, it won't bring you any site traffic....


They always...and I mean ALWAYS answer with the same sentence...."But If I'm not listed under that keyword, my competitor WILL! I can't have that!"....


Yeesh..... some people just don't get it....LET your competitor be listed under that keyword. We'll focus on getting your site listed under keywords that relate to your product that people actually search for...and then while your competitor feels proud that he is listed under the phrase "Series Z Connector" (proud but confused as to why his site isn't getting any real traffic), you can sit and count your money....


But I digress...


The point is, you have to pick the right keywords if you want your site to get significant traffic from the search engines. Last week I gave you some tools that will help you determine what is a good keyword or not...hopefully you picked those tools up.


The next mistake I see people make is with the keyword list they come up with. Using those tools I gave you last week, a person can very easily come up with a list of 20-40 stellar keywords...I'm talking about keywords that get searched for at least 10,000 to 100,000 times per month.


The mistake people usually make is that they try to cram that whole list of keywords into one single web page...usually the main page of their site...


That's a horrible mistake.


Search engines like specificity. You want your web site to be as specific as possible. So the secret is to take each keyword on your list and create a new web page for each keyword. Then at the top and bottom of that page, place a prominent link to your main web page.


What should be on that page? Anything related to the actual keyword....use the keyword throughout the page. If your keyword is Dog Vitamins, write a 500 word article about Dog Vitamins....make it informative and useful to someone who is looking for Dog Vitamins.


This is something you should do each week...these are called "Content Pages" and you should never stop creating new ones for your site. That's another thing that search engines love....dynamic web sites that add new content often.


Listen, there are literally thousands of keywords that relate to whatever you are selling...some get searched for more than others...but every single one can be made into a content page by you...at least eventually....of course you're going to want to spend the most time on the higher searched keywords... but you get the idea.


I make it a goal to set aside 1 hour each week to work on content pages....mark it off in your schedule of weekly marketing "to-do's" (you DO have a weekly schedule of marketing things that you do each and every week to help market your site, don't you?!)....


After just a few months you'll have a dynamic web site, loaded with keyword enriched content pages that the search engines will DIE to list as soon as possible. Why? Because the search engines are in the business of showing searchers what they are looking for....if you create a web site that is full of useful content that someone will be interested in reading, the search engines will fall over themselves to list your web site, and list it well....


That's all for this week. See you next Monday!


John Elder
Editor, WebPromotion-Weekly
http://www.WebPromotion-Weekly.com


Want to use this article in your own ezine or web site? You can...as long as you add this signature line (including the links): John Elder is the publisher of WebPromotion-Weekly, a free ezine about Internet Marketing, Promotion, Advertising, And Search Engine Submission as well as the creator of the popular Web Site Promotion software, the Submission-Spider


John is the creator of the Submission-Spider Search Engine Submission Software and founder of one of the Internet's earliest Banner Advertising Networks...


He is also the Author of the acclaimed book "Cyber Wealth" 31 Proven Marketing Tactics Guaranteed To Increase Your Sales Immediately Published in 2006 by Avery & Co. Publishing.


If you liked today's article, you'll love this step by step book that teaches you all the tricks and tips to turn your web site into a powerful selling machine. Guaranteed
http://www.cwBook.com

Dear John,
Your latest book was the thing I needed for my business. The solution was so in my face.... I couldn't believe it.... I think everyone can apply this and it works. it's a great opportunity for all that have an online business. Keep up the good work and THANK YOU for your tips.
-Stefan Iordan
http://www.serviciiwww.ro

Guaranteed Search Engine Traffic?

But how can they DO that?

Cut through the hype - Targeted Search Engine Traffic from the guys you trust....
Submission-Spider Search Engine Submission Software
http://www.Submission-Spider.com

Customers say.....

Since I am a small business I can not afford to hire out to the big guys for my marketing and interet exposure of my business. You have helped me to gain top ten positioning on Google, Yahoo, Gimpsy, Ask.com, and other sites without spending bucks on ppc
Fran Ambroselli
http//www.villaserendip.com


Try The Submission-Spider Yourself

This week's f.r.e.e gift is a great little eBook that's called "Google Secrets" and it teaches you everything you need to know to get your web site listed at Google.


I don't just give you theory or guesses...this information comes straight from the people at Google.


I highly recommend you download it right now!


Enjoy!

I'd like to get to know you better. If you'd take a minute or two and drop me an email letting me know who you are and what you do, I'd really appreciate it.

If you ever have any questions about any article I write, or if you just have a question about promoting your web site or making more m.oney with your current web site, please email me anytime.

You can get a hold of me here:
http://www.WebPromotion-Weekly.com/contact.cgi

And if you enjoy the newsletter, be sure to tell your friends! (and link to us too!)

- John Elder

WebPromotion-Weekly
ISSN 1554-8481

Editor & Publisher: John Elder
Contributing Writer: John Alexander

Past issues of this ezine available for free at:
http://www.webpromotion-weekly.com

Please feel free to forward this ezine to a friend!

Market-Tek Enterprises, Inc.
P.O. Box 2
Nashville, IL 62263
Contact Us


Copyright © 2006 Market-Tek Enterprises, Inc.

Copyright © 2009 Market-Tek Enterprises, Inc. - All Rights Reserved


Web Site Promotion