By: John Skorczewski Market-Tek Enterprises, Inc. Hello, For several past issues I’ve talked about site copy and how important it is to selling your products. The fact is I can ramble on and on about this subject, but I’ll never explain it as well as the legendary Claude C. Hopkins. Claude was an advertising man way back when. [...]
Continue reading...6. May 2002
By: John Skorczewski Market-Tek Enterprises, Inc. Hello, Last week I talked about your web site’s copy. This week I want to expand just a little bit on that. We talked last week about long and short copy. If you’re a new subscriber, check the web site to get last weeks article. (http://www.webpromotion-weekly.com/past.cgi) Basically I recommended long copy as opposed [...]
Continue reading...29. April 2002
By: John Skorczewski Market-Tek Enterprises, Inc. Hello, This week I want to talk a little bit about site copy. Copy…that may be a new term for you. If so here’s a short definition. Copy is the text that makes up your web page. All the words you write…that’s copy. I could write volumes on writing copy. [...]
Continue reading...
3. June 2002
0 Comments